---
title: Ethos SEO | Boutique SEO Agency
description: We're a specialist SEO agency focused on delivering exceptional SEO — built around your growth, not our retainer.
---

<https://ethosseo.com/>

- [Home](https://ethosseo.com/)
- [About](https://ethosseo.com/about-us)
- Tools
  
  [SEO ROI Calculator](https://ethosseo.com/seo-roi-calculator)
- [Blog](https://ethosseo.com/blog)

[Get In Touch](https://ethosseo.com/contact-us)

[Home](https://ethosseo.com/) [About](https://ethosseo.com/about-us) Tools [SEO ROI Calculator](https://ethosseo.com/seo-roi-calculator) [Blog](https://ethosseo.com/blog) [Get In Touch](https://ethosseo.com/contact-us)

# SEO Built Around Your Growth, Not Our Retainer.

ETHOS is a boutique SEO agency run by a single senior specialist. We take on a limited number of clients and work only on what drives results, so you get the growth you deserve.

[Work With Us](https://ethosseo.com#cf-root)

Why ETHOS SEO

## Win-Wins Only

We only take on clients in a position to benefit from our SEO services, regardless of budget.

## No Account Managers

Work directly with a senior specialist from start to finish for quality work that drives results.

## Designed To Deliver

We cap our client roster so clients get the absolute best and never compete for attention.

[About Us →](https://ethosseo.com/about-us)

ETHOS

Our Philosophy

## The ETHOS Difference

ETHOS was founded on the idea that an agency should only win when its clients do. No busy work. No inflated scopes. Just a small roster of brands and a relentless focus on results.

That conviction shapes every decision we make: who we work with, how we structure our work, and what we're willing to put our name to.

[Learn More →](https://ethosseo.com/about-us)

SEO Roadmap

## A Snapshot of Your First 90 Days

Below is a snapshot of what your first 90 days with us could look like. Tasks may vary based on your website, business goals and campaign size.

01

### Month 1

Discovery Call

Technical SEO Audit

Primary Keyword Research

Priority Site Structure

Tracking & Analytics Check & Setup

SEO Strategy & Roadmap

Custom SEO Report Setup

02

### Month 2

Priority Technical SEO Fixes

Priority Page Wireframes

Collection Page Content Briefing & Writing

Internal Linking Optimisation

Metadata Optimisation

03

### Month 3

Menu Navigation Optimisation

Schema Markup Optimisation

Google Merchant Centre Optimisation

Content Audit

Blog Content Strategy

## Contact Us

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Contact Us

FAQ

## Frequently Asked Questions

Everything you need to know about SEO.

What is SEO?

SEO, or search engine optimisation, is the process of improving your website for better rankings on organic search results. Ultimately, SEO aims to drive more organic traffic, conversions and revenue for your business.

Is ongoing SEO right for my business?

Ongoing SEO is most effective when your customers actively use search engines to look for what you offer and your business is established enough to invest in a long-term marketing strategy.

What separates ETHOS SEO from other SEO agencies?

ETHOS SEO is built differently from a typical agency. We’re structured to deliver the best value and results.

Every campaign is managed end-to-end by a senior SEO specialist—from strategy to execution—without account managers, handoffs, or unnecessary layers. We work on a limited number of clients to deliver the highest quality of work.

We partner exclusively with brands we’re confident we can grow, using our SEO ROI calculator to make every engagement a true win-win.

How much does SEO cost?

Our retainers start from $2400 + GST per month.

What is the contract length for your SEO services?

We offer monthly retainers, as well as annual contracts.

Do you offer any guarantees?

If you’re dissatisfied with our service, we’ll happily provide a full refund within 30 days of starting an ongoing campaign with us. We don’t offer ranking guarantees (no agency should), as this goes against [Google’s guidelines](https://developers.google.com/search/docs/fundamentals/do-i-need-seo) and the nature of search.

How long does it take to see results?

Ultimately, this depends on the current state of your site, the ranking difficulty for SERPs (search engine result pages) in your industry and the scale of your SEO campaign with us. On average, it takes about 6-12 months to see results. We offer tailored estimates and goals for each client that works with us.

Is SEO still relevant with the rise of AI search and LLMs?

Absolutely! While LLMs such as ChatGPT have seen a rapidly growing user base, Google is still by far the dominant platform in driving both traffic and revenue for businesses.

Should I focus exclusively on AI search and LLMs instead of SEO?

The right approach isn’t SEO or AI optimisation — it’s SEO plus AI readiness. Protect and grow the traffic and revenue engine that’s working now, while preparing to capture future demand.

If your SEO foundations are weak or underperforming, we recommend doubling down here first to achieve more meaningful growth and avoid inefficient spend. Much of what helps you perform in AI-driven search sits at the heart of good SEO.

Do you offer other digital marketing services, such as Google Ads or Facebook Ads?

No, we specialise strictly in SEO, but can assist with a referral to one of our partners.